We set up a Google Analytics account for every website we build. Google was our choice for analytics due to the fact that they are a reputable third party with a powerful analytics suite. This business practice builds trust with our Dealers.
Google Analytics tells you how many visitors you website is generating, how long visitors are browsing your website, what your bounce rate is, which keywords they are using to find your website, which website referred the visitor to your website,
as well as, which device they used to view your website. These are powerful analytics that provide you valuable information to improve your advertising efforts.